When you have spent 10, 20 or 30 years working in a particular field, it’s difficult to avoid ‘corporate speak’.

Whether like mine your sector had a genuine language all of it’s own or just developed in-house phrases and used technical terms that everyone in the company referred to.

In

A signature framework is not designed to make you look clever, it’s to help your potential clients see the journey ahead clearly and to create confidence in your approach to the problem they want you to solve.

Because when someone is thinking about working with you, they may understand that

There is a very good chance that some of your best autumn opportunities are not hiding in a completely new audience.

They’re probably sitting with people who already know you, like you and trust you and you have probably had some sort of interesting conversation with them during the last

There is a big difference between being experienced and being easy to trust.

You may have years of experience, excellent clients, strong relationships, a proper methodology and a very good track record. You may have solved difficult problems, delivered brilliant work and developed a way of thinking that is genuinely

A couple of months ago I wrote a Nugget about having a paid intro product called Don’t Give Away Your Best Stuff which talked about the value of having a paid for structured diagnostic as the starting point in your service ecosystem.

For consultants, coaches and experts, having a clear

We spend a lot of time thinking about how to get people interested in working with us.

How to be more visible, how to explain what we do, how to have better conversations, how to follow up, how to create content, how to get into the right rooms, and how

You’ve escaped Corporate life, now it’s time to escape Limboland!

A strange little place where promising business conversations go to slowly fade away.

Where people end up after hearing things like:

“This sounds really interesting.”

“We should definitely talk about this.”

“Send me something.”

“Let’s pick this up after the

In the B2B Nugget at the Club meeting last Thursday I shared my model which aims to set out how independent consultants and coaches tend to structure their businesses and the pros and cons of each style.

The concept of Ikigai has been inspiring people for years.

It’s a Japanese term that roughly translates to “reason for being” — the sweet spot where passion, mission, vocation, and profession meet.

We often talk in here about the power of creating a Lead Magnet – a valuable resource that your prospects would love to receive in exchange for their email address and telephone number.

A fresh new year deserves a fresh look at how you manage your income!

Between taxes, expenses, and the occasional unexpected bill, it’s easy to find yourself in a bit of a financial muddle.

But with a little organisation you can keep your finances in check and avoid nasty

A signature talk is a vital tool for B2B consultants, coaches, and experts….

Leaving the corporate world can feel like stepping into the unknown. Whether you’ve made a carefully planned exit or found yourself unexpectedly thrust into entrepreneurship, the path ahead is full of challenges – and opportunities.

On Monday, our challenge was to take a quiz designed to help you discover your human values, but what about your business values?

What’s the most engaging type of LinkedIn post? According to the 2024 LinkedIn Benchmarks Study by Social Insider, it’s…

I’ve coached a few people lately who have admitted that they set a revenue target to reach, decided how they would reward themselves for achieving it and then… they didn’t follow through.

One of the things we escapees can sometimes struggle with is the idea of self-promotion. The idea of ‘blowing your own trumpet’ doesn’t sit right for many of us due to upbringing, cultural or personality type reasons.

I’m sure we’re all getting the hang of using AI in our daily lives now.

Whether it’s just through using a tool like Grammarly to help keep spellings and punctuation in check, or more advanced uses…

Proposal writing is a key element of every B2B consultant or coach’s business life, and I don’t know about you, but at times in the past they have taken me days to produce!!

As you probably know by now, I’m an introvert. I find going to events where I don’t know anyone and which are going to be very busy and noisy quite stressful.

We all know how hard it is to get a business off the ground. Shifting from stationary to feeling like you’re gaining traction and heading in the right direction can be tough!

When we talk about the importance of writing content as the starting point in your Marketing Action Plan – because from this everything else can flow – we’re normally met with groans.

At Tuesday’s Club Café Day we created our Marketing Action Plan for the next 90 days.

For those who were able to come along, here’s a recap…

One of the most fundamental psychological principles that drives human interaction and that is really effective in business – is reciprocity.

Since you’ve gone to the trouble of starting your own businesses, it’s fairly important to make sure that the work you’ve chosen to do can also become an integral part of your happiness code…

Since you’ve gone to the trouble of starting your own businesses, it’s fairly important to make sure that the work you’ve chosen to do can also become an integral part of your happiness code…

I read recently that the average B2B sales cycle period is 84 days! I don’t know about you, but that sounds like rather a long time…

Something I’m seeing a lot of at the moment is consultants and coaches deploying B2C marketing tactics in the hope of winning B2B contracts.

A call to action (CTA) is a simple yet powerful tool that tells the reader or viewer what to do next.

Numbers often carry more weight than we might realise, particularly in business and it’s helpful to know that the number 3 is a very powerful tool to deploy indeed!

We’ve all heard that phrase before, but putting a strong follow-up process into action takes a bit of thought and most importantly, consistency

I contacted someone on LinkedIn last week as I was interested in their services, which I asked about.

Whether we like it or not, if we want to sell our stuff it’s essential to understand something of human nature…

I was saddened by a conversation I had with someone last week.

How much do you know about how copyright? Here’s a nugget to show how it works!

The best way to discover what your prospects want is to ask them! That’s why we recommend attending events…

While it makes sense to set revenue targets and monitor our performance against them carefully…

At the Club Café on Tuesday we created more time! If you weren’t able to make it, here’s an outline of what we discussed…

We love helping people find their niche! Instead of swimming about in a red ocean that’s seemingly full to the brim with…

At a recent business event I was introduced to the idea of above and below the line thinking

As we head off to the BiS Big Networking event today, we’ve been reflecting on what makes networking one of the most effective…

Building relationships with people who could become clients or collaborators takes time…